Automating Order Fulfillment for a Home Goods Brand

Streamlined Fulfillment & Higher Profits

A manufacturer of high quality bath towels had a successful operation selling their merchandise strictly through Amazon. They had approached us to develop an ecommerce site that would help them sell directly to their customers, while increasing profits and retaining their customer information.

One of their biggest challenges with this new venture would be streamlining their order fulfillment, as they had previously been relying on Amazon for this, and would be switching to a third-party fulfillment center. We began by building a sleek new website for them on the Shopify platform, and then integrated a software that would allow them to automatically send order information to their 3PL, across multiple sales channels, automatically updating order status and inventory counts across all channels. 

When traffic and sales began to build, we made data-driven optimizations to their product pages that helped them increase conversions by 42%, and average order value by 8%. This helped them increase their total sales by 11% over the past 6 months.

Services We Provided:

  • Shopify Store Development
  • 3rd Party Software Integration
  • Shopify SEO
  • Conversion Rate Optimization

Key Statistics

11% Increase in Total Sales
42% Increase in Conversions
8% Increase in Average Order Value

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